We created a content series to celebrate Pride amid Covid-19 for Jack Daniel’s Tennesse Fire. Role at IW Group: Content Direction | Art Direction | Video Direction Partners: Patrick Starrr | Gia Gunn | Eugene Lee Yang | Laganja...
Campaign to combat hate against Asian-Americans during the COVID-19 pandemic: WashTheHate.com Role at IW Group: Content Direction | Art Direction | Video Direction | Editing | GFX During the start of 2020, when COVID-19 began to spread...
Wong Fu’s Surprise Holiday Party for McDonald’s McCafe’s new seasonal products. Role at IW Group: Scriptwriting | Production | Video Co-Direction | Art Direction Partners: Wong Fu Productions | AJ Rafael | Cathy Nguyen Banaag | Mike Bow | Megan Lee | Kirstin Leigh...
McDonald’s and Atomic Mari collaboration to create a space-inspired streetwear collection to celebrate STEM, one of Mari’s passions. Role at IW Group: Clothing/Accessories Design | Package Desing | Art Direction | Co-Direction | Co-Edit | GFX...
Flavors of Pride 2018 campaign for Jack Daniel’s Country Cocktails. Already an industry leader when it came to advocating for LGBTQ rights, we sought to strengthen and amplify Jack Daniel’s relationship within the community, by...
Launch in the U.S. of two products for SCMP (South China Morning Post) – ABACUS and INKSTONE Role at IW Group: Content Direction | Writing | Video Direction | Video Production | Editing | GFX...
McDonald’s x Anna Sui video content to launch $1 $2 $3 Dollar Menu and Red Envelope collaboration Role at IW Group: Script | Video Direction | Editing | GFX To introduce McDonald’s all-new $1 $2 $3...
Who doesn’t love zombies? And who doesn’t want an Electric Motocross Bike? Well, do I have news for you! Morgan Evans from Otaku Films has just finished a short film involving both. It’s an ad for...
One of the jobs I have finished in the last few months for work was a type design project for Target’s latest toy sale. The brief was for the type to be playful, to...
In March 2014, Strike bowling had a competition called RE:BOOT to design the look of their new bowling shoe. The competition involved submitting a shoe design on Strike’s facebook page and from these submissions, ten finalists and...
This is an electronic Christmas card I created for Method Studios to distribute to our clients. Additional work by Simon Bronson, Drewe Clarke & Oz Smith. Sound by Richie Buxton & Sam Hopgood.